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  <title>Intelligent Retail EPOS Software blog - websites tag</title>
  <link>http://www.intelligentretail.co.uk/blog/tags/websites/</link>
  <description>EPOS Software, EPOS Systems using Multichannel technology from the UK&#039;s leader in Multichannel POS Software Systems</description>
  <language>en</language>
  <copyright>David Mackley</copyright>
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    <title>Retail eCommerce Websites: How do I track performance?</title>
    <link>http://www.intelligentretail.co.uk/blog/2009/08/03/retail_ecommerce_websites_how_do_i_track_performance.html</link>
    
      
      
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&lt;p&gt;&lt;strong&gt;&lt;span style=&#034;font-size: 10pt;&#034;&gt;I have no way of measuring hits on my website. What is the best way of tracking performance and what are the main things to look for?&lt;/span&gt;&lt;/strong&gt;&lt;/p&gt;
Google Analytics is very good and is free. They have produced it primarily so that those people who use AdWords (the service where you pay Google for every click), to monitor and improve their results. It is in Google&amp;rsquo;s own interest to do this because if they can help their customers get better results from Google advertising, their customers are more likely to spend more money on it. However Analytics can be used by anyone it just needs some code added into the website.&lt;/span&gt;&lt;/p&gt;
&lt;o:p&gt;&lt;/o:p&gt;&lt;/span&gt;&lt;/p&gt;&lt;p&gt;&lt;a href=&#034;http://www.intelligentretail.co.uk/blog/2009/08/03/retail_ecommerce_websites_how_do_i_track_performance.html&#034;&gt;Read more...&lt;/a&gt;&lt;/p&gt;
        </description>
      
    
    
    
    <comments>http://www.intelligentretail.co.uk/blog/2009/08/03/retail_ecommerce_websites_how_do_i_track_performance.html#comments</comments>
    <guid isPermaLink="true">http://www.intelligentretail.co.uk/blog/2009/08/03/retail_ecommerce_websites_how_do_i_track_performance.html</guid>
    <pubDate>Mon, 03 Aug 2009 14:39:00 GMT</pubDate>
  </item>
  
  <item>
    <title>E-Commerce Website Search Engine Optimisation</title>
    <link>http://www.intelligentretail.co.uk/blog/2009/03/05/e_commerce_website_search_engine_optimisation.html</link>
    
      
      
        <description>
          Search Engine Optimisation (SEO) of e-commerce websites is usually vital for gaining targetted traffic from search engines. Thankfully, your E-Commerce website from Intelligent Retail has a degree of SEO already built in, which means you are already off to a flying start where getting results from Google, Yahoo and MSN is concerned.&lt;p&gt;&lt;a href=&#034;http://www.intelligentretail.co.uk/blog/2009/03/05/e_commerce_website_search_engine_optimisation.html&#034;&gt;Read more...&lt;/a&gt;&lt;/p&gt;
        </description>
      
    
    
    
    <category>SEO</category>
    
    <comments>http://www.intelligentretail.co.uk/blog/2009/03/05/e_commerce_website_search_engine_optimisation.html#comments</comments>
    <guid isPermaLink="true">http://www.intelligentretail.co.uk/blog/2009/03/05/e_commerce_website_search_engine_optimisation.html</guid>
    <pubDate>Thu, 05 Mar 2009 16:09:00 GMT</pubDate>
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