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  <title>Intelligent Retail EPOS Software blog - google tag</title>
  <link>http://www.intelligentretail.co.uk/blog/tags/google/</link>
  <description>EPOS Software, EPOS Systems using Multichannel technology from the UK&#039;s leader in Multichannel POS Software Systems</description>
  <language>en</language>
  <copyright>David Mackley</copyright>
  <lastBuildDate>Wed, 16 May 2012 20:34:00 GMT</lastBuildDate>
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    <title>Is your online business too dependent on Google?</title>
    <link>http://www.intelligentretail.co.uk/blog/2011/10/20/is_your_online_business_too_dependent_on_google.html</link>
    
      
      
        <description>
          &lt;p&gt;Google is a fickle friend - changes in search engine algorithms and even manual changes to the search results by Google can leave an online business with no sales.  For retailers who trade online as part of their overall strategy this can be a big loss, for purely eCommerce retailers this can be disastrous.&lt;/p&gt;
&lt;p&gt;Protect yourself from the vagaries of search engine algorithm changes and vary your marketing efforts for success online with a coherent online marketing strategy.  Read on for more information...&lt;/p&gt;&lt;p&gt;&lt;a href=&#034;http://www.intelligentretail.co.uk/blog/2011/10/20/is_your_online_business_too_dependent_on_google.html&#034;&gt;Read more...&lt;/a&gt;&lt;/p&gt;
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    <category>SEO</category>
    
    <comments>http://www.intelligentretail.co.uk/blog/2011/10/20/is_your_online_business_too_dependent_on_google.html#comments</comments>
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    <pubDate>Thu, 20 Oct 2011 07:33:00 GMT</pubDate>
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    <title>Multichannel Ecommerce</title>
    <link>http://www.intelligentretail.co.uk/blog/2010/08/09/multichannel_ecommerce.html</link>
    
      
      
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          &lt;p&gt;The great thing about online technology is that it&#039;s ever changing, usually providing a better &#039;experience&#039; and cutting time (and sometimes money) spent to perform a task.  This is very true in the field of ecommerce (electronic commerce) websites and means that there are now lots of ways to find the products we all look for online.&lt;/p&gt;&lt;p&gt;&lt;a href=&#034;http://www.intelligentretail.co.uk/blog/2010/08/09/multichannel_ecommerce.html&#034;&gt;Read more...&lt;/a&gt;&lt;/p&gt;
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    <pubDate>Mon, 09 Aug 2010 10:29:00 GMT</pubDate>
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    <title>Google vs Bing conversion rate analysis</title>
    <link>http://www.intelligentretail.co.uk/blog/2009/09/22/google_vs_bing_conversion_rate_analysis.html</link>
    
      
      
        <description>
          Bing is the &#039;new kid on the block&#039; as far as search engines go and Google is still the &#039;big daddy&#039;... but that&#039;s not the whole story!&amp;nbsp; Our research leads us to believe that Bing is giving much higher conversion rates than Google, so if we had the same levels of traffic from Bing that Google currently enjoys our retail websites would be getting even better than their already class leading conversion rates!&amp;nbsp; Read on for more about this...&lt;p&gt;&lt;a href=&#034;http://www.intelligentretail.co.uk/blog/2009/09/22/google_vs_bing_conversion_rate_analysis.html&#034;&gt;Read more...&lt;/a&gt;&lt;/p&gt;
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    <category>SEO</category>
    
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    <pubDate>Tue, 22 Sep 2009 14:42:00 GMT</pubDate>
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    <title>How independent retailers can use Google to their advantage</title>
    <link>http://www.intelligentretail.co.uk/blog/2008/12/06/how_independent_retailers_can_use_google_to_their_advantage.html</link>
    
      
      
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          Google is a central information resource and retailers can use it to extend their service to more potential customers.&lt;p&gt;&lt;a href=&#034;http://www.intelligentretail.co.uk/blog/2008/12/06/how_independent_retailers_can_use_google_to_their_advantage.html&#034;&gt;Read more...&lt;/a&gt;&lt;/p&gt;
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    <pubDate>Sat, 06 Dec 2008 05:43:00 GMT</pubDate>
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