Intelligent Retail EPOS Software blog

Intelligent Retail EPOS Software blog http://www.intelligentretail.co.uk/blog/ EPOS Software, EPOS Systems using Multichannel technology from the UK's leader in Multichannel POS Software Systems en David Mackley Mon, 06 Sep 2010 14:54:00 GMT Pebble (http://pebble.sourceforge.net) http://backend.userland.com/rss Sports Shop EPOS http://www.intelligentretail.co.uk/blog/2010/09/06/sports_shop_epos.html <p>Intelligent Retail now have the Connect <a href="http://www.intelligentretail.co.uk/sports-shop-epos.irs">sports shop epos</a> system which makes running a sports shop retail business so much easier. Integrated stock control, true multichannel selling and integration with SAGE accounts means that you have more time, less hassle than ever before.</p><p><a href="http://www.intelligentretail.co.uk/blog/2010/09/06/sports_shop_epos.html">Read more...</a></p> http://www.intelligentretail.co.uk/blog/2010/09/06/sports_shop_epos.html#comments http://www.intelligentretail.co.uk/blog/2010/09/06/sports_shop_epos.html Mon, 06 Sep 2010 14:54:00 GMT Additions to your SEO Programme http://www.intelligentretail.co.uk/blog/2010/08/10/additions_to_your_seo_programme.html Your SEO team at Intelligent Retail are always working on ways to improve your SEO programme to make sure we give you the best SEO your website deserves.  We know that time is a limiting factor in the retail business and that’s where this new addition for your website is here to help! <p><a href="http://www.intelligentretail.co.uk/blog/2010/08/10/additions_to_your_seo_programme.html">Read more...</a></p> http://www.intelligentretail.co.uk/blog/2010/08/10/additions_to_your_seo_programme.html#comments http://www.intelligentretail.co.uk/blog/2010/08/10/additions_to_your_seo_programme.html Tue, 10 Aug 2010 09:45:00 GMT The Importance of Supplier Listings http://www.intelligentretail.co.uk/blog/2010/08/10/the_importance_of_supplier_listings.html One of the top ranking factors in how a search engine will rank your website is external link popularity based on the quality and the number of links pointing to your site. Quality is always better than quantity and gaining a link to your website from one of your suppliers is a really easy way to gain a great quality link, in turn giving you some great link juice!<p><a href="http://www.intelligentretail.co.uk/blog/2010/08/10/the_importance_of_supplier_listings.html">Read more...</a></p> http://www.intelligentretail.co.uk/blog/2010/08/10/the_importance_of_supplier_listings.html#comments http://www.intelligentretail.co.uk/blog/2010/08/10/the_importance_of_supplier_listings.html Tue, 10 Aug 2010 09:36:00 GMT Blogging Basics http://www.intelligentretail.co.uk/blog/2010/08/10/blogging_basics.html Blogging is part of the landscape of the Internet, with an estimated 60 million bloggers worldwide. 60 million! With all those voices, how is it possible to even be heard? When you start posting, it tends to be one of the first questions you ask yourself: why would anyone want to listen to me? <style type="text/css"> </style><p><a href="http://www.intelligentretail.co.uk/blog/2010/08/10/blogging_basics.html">Read more...</a></p> http://www.intelligentretail.co.uk/blog/2010/08/10/blogging_basics.html#comments http://www.intelligentretail.co.uk/blog/2010/08/10/blogging_basics.html Tue, 10 Aug 2010 09:03:00 GMT Multichannel Ecommerce http://www.intelligentretail.co.uk/blog/2010/08/09/multichannel_ecommerce.html <p>The great thing about online technology is that it's ever changing, usually providing a better 'experience' and cutting time (and sometimes money) spent to perform a task. This is very true in the field of ecommerce (electronic commerce) websites and means that there are now lots of ways to find the products we all look for online.</p><p><a href="http://www.intelligentretail.co.uk/blog/2010/08/09/multichannel_ecommerce.html">Read more...</a></p> http://www.intelligentretail.co.uk/blog/2010/08/09/multichannel_ecommerce.html#comments http://www.intelligentretail.co.uk/blog/2010/08/09/multichannel_ecommerce.html Mon, 09 Aug 2010 10:29:00 GMT Intelligent Retail has moved premises! http://www.intelligentretail.co.uk/blog/2010/05/06/intelligent_retail_has_moved_premises.html <p>Last Thursday we finished packing all of our stuff (there was a lot of it) and headed off to our new location. We're not too far from our original location in Thatcham.. we're now in Newbury, home of the Robin Hood roundabout! Seriously, it's a fantastic roundabout.</p> <p>Yep, Intelligent Retail have been getting too big for their boots, so to speak, and now we've got an incredible amount of space in the new office. Various teams within the company have been expanding very rapidly- Technical, SEO, Sales and Admin have all seen lots more additions to their teams. When I first started in SEO two years ago, it was just me on my own. Now there are 4 people in the team. So we really needed more space, and it also allows us to expand further.</p> <p>Newbury is home to the famous Newbury Racecourse and a brand new cinema among other attractions. The Kennet and Avon canal weaves through the town centre, fairly close to our new office.</p> <p>You can see our new address with a map, by viewing our <a href="http://www.intelligentretail.co.uk/contactus.irs">contact details</a>.</p> http://www.intelligentretail.co.uk/blog/2010/05/06/intelligent_retail_has_moved_premises.html#comments http://www.intelligentretail.co.uk/blog/2010/05/06/intelligent_retail_has_moved_premises.html Thu, 06 May 2010 10:31:00 GMT Retail SEO Presentation at SES London http://www.intelligentretail.co.uk/blog/2010/02/09/retail_seo_presentation_at_ses_london.html <p><a href="http://www.searchenginestrategies.com/london/agenda-day1.php"><img src="http://www.intelligentretail.co.uk/images/ses-london.jpg" alt="SES London David Fairhurst" style="padding: 5px; float: right;" /></a>It's that time of year again when the SEO / marketing department here at Intelligent Retail get to present at some top-class events...</p> <p>We're currently at the Spring Fair (NEC, Birmingham, UK), the World's largest retail fair (I'm reliably informed!) but over the next week we'll be moving onto Pure London (14 - 16th February 2010, Olympia, London, UK) and then onto SES London.</p> <p>This third event is a new one for us this year, being a hard-core event for SEO personnel from around the planet. This year our own David Fairhurst is presenting on the 16th alongside some of the best known names in search engine optimisation on the 'Industry Specific Search Strategies: Under the Hood' panel on day 2 of the event.</p> <p>This event will cover many different types of industries - David will of course be speaking about retail optimisation, specifically creating navigation structures for e-commerce websites which lead to higher conversions, faster product retrieval and hopefully more sales!</p> <p>Click on the link above to go to the SES London website, or go to <a href="http://www.searchenginestrategies.com/london/agenda-day1.php">SES London</a></p> SEO http://www.intelligentretail.co.uk/blog/2010/02/09/retail_seo_presentation_at_ses_london.html#comments http://www.intelligentretail.co.uk/blog/2010/02/09/retail_seo_presentation_at_ses_london.html Tue, 09 Feb 2010 15:39:00 GMT How to use reports from your EPoS system to make more net profit http://www.intelligentretail.co.uk/blog/2010/01/09/how_to_use_reports_from_your_epos_system_to_make_more_net_profit.html We had this question in from a new retailer which I thought was worth sharing. <br /> <br /> <strong>I have taken over a shop with an existing epos system that provides lots of reports, whilst they are interesting what can they really be used for?</strong> <p>There are lots of ways to answer this question. I will look at one of the direct ways in which to utilise this information. </p><p><a href="http://www.intelligentretail.co.uk/blog/2010/01/09/how_to_use_reports_from_your_epos_system_to_make_more_net_profit.html">Read more...</a></p> http://www.intelligentretail.co.uk/blog/2010/01/09/how_to_use_reports_from_your_epos_system_to_make_more_net_profit.html#comments http://www.intelligentretail.co.uk/blog/2010/01/09/how_to_use_reports_from_your_epos_system_to_make_more_net_profit.html Sat, 09 Jan 2010 06:13:00 GMT 2009 Boom Year for Online Retailers http://www.intelligentretail.co.uk/blog/2010/01/06/2009_boom_year_for_online_retailers.html Figures issued by IMRG and Retail Decisions show that 2009 online retail sales were at an estimated £49.8 billion, up 21 per cent from 2008. Up to thirty-three million consumers hit their computers. 30% of online sales took place in November and December, underlining the importance of the holiday period for retailers. The top 5 busiest days were all Mondays<p><a href="http://www.intelligentretail.co.uk/blog/2010/01/06/2009_boom_year_for_online_retailers.html">Read more...</a></p> http://www.intelligentretail.co.uk/blog/2010/01/06/2009_boom_year_for_online_retailers.html#comments http://www.intelligentretail.co.uk/blog/2010/01/06/2009_boom_year_for_online_retailers.html Wed, 06 Jan 2010 17:05:00 GMT 7 ways to successfully market your website http://www.intelligentretail.co.uk/blog/2009/12/17/7_ways_to_successfully_market_your_website.html “Build it and they will come” might have worked for Kevin Costner in the movie Field of Dreams but this not the recipe for a successful website. If you want to sell, you have to first be noticed. David Mackley looks at 7 of the top methods to get your website noticed. <br /> <br /> So far in this series we have looked at; how consumers buy online, strategies for selling online and advice on choosing a good website design company. The next step in running a successful website is probably the hardest to get right; marketing your website. But when I speak to retailers about selling online, they rarely have any budget for marketing the website. There is almost an expectation that if they build a website people will visit it. I suppose there can be an element of truth in this, but typically for new websites if they don’t have any marketing sales will remain low for quite some time.<p><a href="http://www.intelligentretail.co.uk/blog/2009/12/17/7_ways_to_successfully_market_your_website.html">Read more...</a></p> http://www.intelligentretail.co.uk/blog/2009/12/17/7_ways_to_successfully_market_your_website.html#comments http://www.intelligentretail.co.uk/blog/2009/12/17/7_ways_to_successfully_market_your_website.html Thu, 17 Dec 2009 08:48:00 GMT Google vs Bing conversion rate analysis http://www.intelligentretail.co.uk/blog/2009/09/22/google_vs_bing_conversion_rate_analysis.html Bing is the 'new kid on the block' as far as search engines go and Google is still the 'big daddy'... but that's not the whole story!  Our research leads us to believe that Bing is giving much higher conversion rates than Google, so if we had the same levels of traffic from Bing that Google currently enjoys our retail websites would be getting even better than their already class leading conversion rates!  Read on for more about this...<p><a href="http://www.intelligentretail.co.uk/blog/2009/09/22/google_vs_bing_conversion_rate_analysis.html">Read more...</a></p> SEO http://www.intelligentretail.co.uk/blog/2009/09/22/google_vs_bing_conversion_rate_analysis.html#comments http://www.intelligentretail.co.uk/blog/2009/09/22/google_vs_bing_conversion_rate_analysis.html Tue, 22 Sep 2009 14:42:00 GMT Basic Retail SEO part 1 video http://www.intelligentretail.co.uk/blog/2009/09/10/basic_retail_seo_part_1_video.html Intelligent Retail's David Mackley along with members of the SEO team including David Fairhurst and Stephanie Jerome have just returned from a 4 day trip to the NEC, Birmingham for the International Autum Fair, one of the biggest retail fair's of it's type in Europe, which took all five halls at the NEC.<br /> <br /> Whist there, we did a series of seminars all about the different aspects of selling online - infact everything from finding the right e-commerce partner to actually promoting the finished website with search engine optimisation and social media techniques.  Watch the video and read on for more, and keep coming back for the rest in the series!<br /> <object width="445" height="364"> <param value="http://www.youtube.com/v/6xdCKMyge0Y&hl=en&fs=1&color1=0x2b405b&color2=0x6b8ab6&border=1" name="movie" /> <param value="true" name="allowFullScreen" /> <param value="always" name="allowscriptaccess" /><embed width="445" height="364" allowfullscreen="true" allowscriptaccess="always" type="application/x-shockwave-flash" src="http://www.youtube.com/v/6xdCKMyge0Y&hl=en&fs=1&color1=0x2b405b&color2=0x6b8ab6&border=1"></embed></object><p><a href="http://www.intelligentretail.co.uk/blog/2009/09/10/basic_retail_seo_part_1_video.html">Read more...</a></p> http://www.intelligentretail.co.uk/blog/2009/09/10/basic_retail_seo_part_1_video.html#comments http://www.intelligentretail.co.uk/blog/2009/09/10/basic_retail_seo_part_1_video.html Thu, 10 Sep 2009 14:36:00 GMT Retail eCommerce Websites: How do I track performance? http://www.intelligentretail.co.uk/blog/2009/08/03/retail_ecommerce_websites_how_do_i_track_performance.html <link href="file:///C:\Users\DAVIDM~1\AppData\Local\Temp\msohtmlclip1\01\clip_filelist.xml" rel="File-List" /> <link href="file:///C:\Users\DAVIDM~1\AppData\Local\Temp\msohtmlclip1\01\clip_themedata.thmx" rel="themeData" /> <link href="file:///C:\Users\DAVIDM~1\AppData\Local\Temp\msohtmlclip1\01\clip_colorschememapping.xml" rel="colorSchemeMapping" /><style type="text/css">  </style> <p class="MsoNormal"><span style="font-size: 10pt; font-family: "Arial","sans-serif";"> <link href="file:///C:%5CUsers%5CDAVIDM%7E1%5CAppData%5CLocal%5CTemp%5Cmsohtmlclip1%5C01%5Cclip_filelist.xml" rel="File-List" /> <link href="file:///C:%5CUsers%5CDAVIDM%7E1%5CAppData%5CLocal%5CTemp%5Cmsohtmlclip1%5C01%5Cclip_themedata.thmx" rel="themeData" /> <link href="file:///C:%5CUsers%5CDAVIDM%7E1%5CAppData%5CLocal%5CTemp%5Cmsohtmlclip1%5C01%5Cclip_colorschememapping.xml" rel="colorSchemeMapping" /><style type="text/css">  </style> <p><span style="font-size: 10pt;"> <link href="file:///C:%5CUsers%5CDAVIDM%7E1%5CAppData%5CLocal%5CTemp%5Cmsohtmlclip1%5C01%5Cclip_filelist.xml" rel="File-List" /> <link href="file:///C:%5CUsers%5CDAVIDM%7E1%5CAppData%5CLocal%5CTemp%5Cmsohtmlclip1%5C01%5Cclip_themedata.thmx" rel="themeData" /> <link href="file:///C:%5CUsers%5CDAVIDM%7E1%5CAppData%5CLocal%5CTemp%5Cmsohtmlclip1%5C01%5Cclip_colorschememapping.xml" rel="colorSchemeMapping" /><style type="text/css">  </style> <p><strong><span style="font-size: 10pt;">I have no way of measuring hits on my website. What is the best way of tracking performance and what are the main things to look for?</span></strong></p> Google Analytics is very good and is free. They have produced it primarily so that those people who use AdWords (the service where you pay Google for every click), to monitor and improve their results. It is in Google’s own interest to do this because if they can help their customers get better results from Google advertising, their customers are more likely to spend more money on it. However Analytics can be used by anyone it just needs some code added into the website.</span></p> <o:p></o:p></span></p><p><a href="http://www.intelligentretail.co.uk/blog/2009/08/03/retail_ecommerce_websites_how_do_i_track_performance.html">Read more...</a></p> http://www.intelligentretail.co.uk/blog/2009/08/03/retail_ecommerce_websites_how_do_i_track_performance.html#comments http://www.intelligentretail.co.uk/blog/2009/08/03/retail_ecommerce_websites_how_do_i_track_performance.html Mon, 03 Aug 2009 14:39:00 GMT EPoS Software - How to save time and money in tougher times http://www.intelligentretail.co.uk/blog/2009/07/15/epos_software_how_to_save_time_and_money_in_tougher_times.html <p>This article follows on from the previous blog entry EPoS Software - Making the difference in tough times. It discusses how a good EPoS System can help make the most of employees' time in the shop.</p><p><a href="http://www.intelligentretail.co.uk/blog/2009/07/15/epos_software_how_to_save_time_and_money_in_tougher_times.html">Read more...</a></p> http://www.intelligentretail.co.uk/blog/2009/07/15/epos_software_how_to_save_time_and_money_in_tougher_times.html#comments http://www.intelligentretail.co.uk/blog/2009/07/15/epos_software_how_to_save_time_and_money_in_tougher_times.html Wed, 15 Jul 2009 21:43:00 GMT EPoS Software - Making the difference in tough times http://www.intelligentretail.co.uk/blog/2009/07/15/epos_software_making_the_difference_in_tough_times.html <p>With the outlook still looking pretty grim, we can expect tough times on the high street. So what is an independent retailer to do? One approach is to batten down the hatches and hope the cold winds of recession will pass over. An alternative, more proactive approach is to use this time to make the business stronger, more efficient and better equipped to deal with the changing competitive climate in the years to come. <br /> <br /> In the first of a series on this blog I will look at how retailers can improve business efficiency though EPoS software and retail technology. The reward for those who get it right is a thriving and more profitable business when the economy turns upwards again. </p><p><a href="http://www.intelligentretail.co.uk/blog/2009/07/15/epos_software_making_the_difference_in_tough_times.html">Read more...</a></p> http://www.intelligentretail.co.uk/blog/2009/07/15/epos_software_making_the_difference_in_tough_times.html#comments http://www.intelligentretail.co.uk/blog/2009/07/15/epos_software_making_the_difference_in_tough_times.html Wed, 15 Jul 2009 07:09:00 GMT Retail SEO - targetting the 'long tail' http://www.intelligentretail.co.uk/blog/2009/07/14/retail_seo_targetting_the_long_tail.html With upto 25% of all searches done in Google being totally unique (meaning no-one has searched for them before!), it makes sense to target your website content towards capturing high page search results for some of these 'long tail' phrases which can bring your e-commerce website targetted, focussed traffic which converts well into sales.  <br /> <br /> Don't just think about 'short tail' trophy phrases for your business - get into the mindframe that more (long tail search results!) are definitely better for business.<p><a href="http://www.intelligentretail.co.uk/blog/2009/07/14/retail_seo_targetting_the_long_tail.html">Read more...</a></p> SEO http://www.intelligentretail.co.uk/blog/2009/07/14/retail_seo_targetting_the_long_tail.html#comments http://www.intelligentretail.co.uk/blog/2009/07/14/retail_seo_targetting_the_long_tail.html Tue, 14 Jul 2009 14:38:00 GMT E-commerce websites and useability http://www.intelligentretail.co.uk/blog/2009/07/09/e_commerce_websites_and_useability.html Thinking about getting an e-commerce website?  Here are a few things you should know when considering your website design, including designing for multiple browsers and technologies, the limitations of the human eye and of course keeping the maximum number of website visitors on your pages!<p><a href="http://www.intelligentretail.co.uk/blog/2009/07/09/e_commerce_websites_and_useability.html">Read more...</a></p> http://www.intelligentretail.co.uk/blog/2009/07/09/e_commerce_websites_and_useability.html#comments http://www.intelligentretail.co.uk/blog/2009/07/09/e_commerce_websites_and_useability.html Thu, 09 Jul 2009 15:19:00 GMT New EPOS Software launched by Intelligent Retail http://www.intelligentretail.co.uk/blog/2009/07/02/new_epos_software_launched_by_intelligent_retail.html Here at Intelligent Retail we constantly strive to improve our <a href="http://www.intelligentretail.co.uk/epos.irs">EPOS Software</a> with real improvements which make a difference to our customers. We've recently updated all of our customer websites with major improvements which will help with conversions, SEO effectiveness and objection management. Read on for details...<p><a href="http://www.intelligentretail.co.uk/blog/2009/07/02/new_epos_software_launched_by_intelligent_retail.html">Read more...</a></p> http://www.intelligentretail.co.uk/blog/2009/07/02/new_epos_software_launched_by_intelligent_retail.html#comments http://www.intelligentretail.co.uk/blog/2009/07/02/new_epos_software_launched_by_intelligent_retail.html Thu, 02 Jul 2009 16:05:00 GMT Regulations for eCommerce Websites http://www.intelligentretail.co.uk/blog/2009/05/28/regulations_for_ecommerce_websites.html This article discusses advice for retailers selling online. It includes advice from the <a href="javascript:void(0);/*1243546636377*/">Distance Selling Regulations</a> and the <a href="javascript:void(0);/*1243546603396*/">Business Link website</a>.  Please visit these website for more details.<p><a href="http://www.intelligentretail.co.uk/blog/2009/05/28/regulations_for_ecommerce_websites.html">Read more...</a></p> http://www.intelligentretail.co.uk/blog/2009/05/28/regulations_for_ecommerce_websites.html#comments http://www.intelligentretail.co.uk/blog/2009/05/28/regulations_for_ecommerce_websites.html Thu, 28 May 2009 21:19:00 GMT E-commerce website conversions http://www.intelligentretail.co.uk/blog/2009/05/13/e_commerce_website_conversions.html For a retail website owner, getting targetted visitors to visit your webpages is of course of paramount importance, but how what percentage of visitors get to your website from the search engines and what do your visitors do when they actually get to your website?  By use of some clever analysis and clever tools, we can peer into the mind of the average visitor and find out what, and why, visitors are likely to buy on your e-commerce website.<p><a href="http://www.intelligentretail.co.uk/blog/2009/05/13/e_commerce_website_conversions.html">Read more...</a></p> SEO http://www.intelligentretail.co.uk/blog/2009/05/13/e_commerce_website_conversions.html#comments http://www.intelligentretail.co.uk/blog/2009/05/13/e_commerce_website_conversions.html Wed, 13 May 2009 13:50:00 GMT