2009 Boom Year for Online Retailers

Figures issued by IMRG and Retail Decisions show that 2009 online retail sales were at an estimated £49.8 billion, up 21 per cent from 2008. Up to thirty-three million consumers hit their computers. 30% of online sales took place in November and December, underlining the importance of the holiday period for retailers. The top 5 busiest days were all Mondays […]

Google vs Bing conversion rate analysis

Bing is the 'new kid on the block' as far as search engines go and Google is still the 'big daddy'… but that's not the whole story!  Our research leads us to believe that Bing is giving much higher conversion rates than Google, so if we had the same levels of traffic from Bing that Google currently enjoys our retail […]

Basic Retail SEO part 1 video

Intelligent Retail's David Mackley along with members of the SEO team including David Fairhurst and Stephanie Jerome have just returned from a 4 day trip to the NEC, Birmingham for the International Autum Fair, one of the biggest retail fair's of it's type in Europe, which took all five halls at the NEC. Whist there, we did a series of […]

Retail SEO – targetting the ‘long tail’

With upto 25% of all searches done in Google being totally unique (meaning no-one has searched for them before!), it makes sense to target your website content towards capturing high page search results for some of these 'long tail' phrases which can bring your e-commerce website targetted, focussed traffic which converts well into sales.  Don't just think about 'short tail' […]