The latest iteration of the Intelligent Retail software has been successfully launched, with major improvements to search engine friendliness, customer experiences and objection for purchase handling.

The new framework is fully W3C compliant, has HTML / CSS drop-down / pop out default navigation structures to aid search engine friendliness and has been tweaked with less whitespace in the code and the inclusion of search engine friendly URL's for top level pages.

This will all help to not only get people to the websites (with improved search engine friendliness) but also help to convert those visitors into sales.

Because the new system expands the user experience with information about each product displayed on-page (description, delivery information, returns information and 'safe shopping' information) potential customers have all the information they need to purchase the product, and the introduction of information about returns on-page gives the customer confidence to purchase.

The Intelligent Retail software is in constant development and more improvements are in the pipeline!