Intelligent Retail launch new Shopping Cart to increase online conversion rates
The Multichannel Retail Company announces new shopping cart using worldwide best practise
Intelligent Retail, the multichannel retail specialists have launched a new online shopping cart as part of their Connect multichannel retail system. In trials the new shopping cart has been shown to increase conversion rates by converting more browsers into buyers.
David Mackley, MD for Intelligent Retail said; ”Retailers with stores are used to seeing conversion rates of around 25%, this means for every 100 browsers, 25 will buy. Many don’t realise that the average worldwide conversion rate for a website is just over 2%. By studying best practise around the world the new shopping engine will produce better conversion rates which can have a significant impact on website revenues. This improvement is possible without any additional marketing spend by the retailer.”
Intelligent Retail are planning to provide existing customers and new customers with the new shopping engine as part of their Connect multichannel system.
